BIBI Magazine

Are you looking for a fashion magazine that will give you the latest updates on style and fashion? You have looked for one that suits you but somehow the ideas they offer are not exactly what you are looking for? Bibi is the fashion magazine that will answer all your queries—from beauty tips to the latest fashion trends.South Asian women and all those who are interested in the latest fashion trends do not need to look elsewhere—Bibi Magazine will answer all you want to know about South Asian fashion.

Launched in June 2000, Bibi Magazine is the biggest South Asian fashion magazine primarily targeted for South Asian women living in the US. Headquartered in New Jersey, the magazine has its exclusive publication within the US. It has a circulation among 20,000 readers through print medium, as well as their website at BibiMagazine.com.

BIBI – The Success Story

With its inauguration in the year 2000, Bibi became the first South Asian bridal and fashion magazine to deal extensively with the various aspects of fashion, bridal trends, and home décor--that was and is still prevalent in South Asia.

The publication was the result of the combined efforts of Ayesha Hakki and her partners, Shabana Haq and Zooni. Initiated as a thrice-yearly print magazine, along with a website to cater to the online readers, the magazine is now published bi-monthly for the huge popularity that it has generated. The circulation of Bibi has also doubled since its first issue.

In its first issue itself, Bibi was publicized all over the US by mega-chains such as Borders. With the issue of the second edition, other book retailers like Barnes and Noble cashed in on the popularity of this magazine, and made the magazine available in 40 US states as well as a limited distribution in Canada, Japan, Malaysia, Singapore, and the UK. In 2003, Bibi was given a new look, and this doubled the circulation of this popular fashion magazine.

In 2007, Bibi Magazine decided to cash in on the tremendous reach and popularity of the internet, and gave its website, a fresh look. The website has been awarded the Golden Web Award for 2003.

Already an established leader in the South Asian publishing market, Bibi introduced its fashion line at BibiBazaar.com in the year 2006. It has also expanded its ventures to form a public relations wing under the name Bibi PR. The platform holds bridal shows, fashion shows, parties, and other lifestyle-related events regularly all over the nation.

About BIBI

As the editor and publisher of Bibi Magazine, Ayesha Hakki has ensured that Bibi Magazine continues to stay ahead of its competitors. If you want information South Asian-American fashion trends including bridal fashion trends—Bibi Magazine remains one of the best sources of information. Ayesha Hakki is regarded as a "wedding guru" for her knowledge of South Asian bridal fashion trends.

Over the years, Bibi magazine has interviewed a host of Indian and South Asian celebrities like Shah Rukh Khan, Amitabh Bachchan, Saif Ali Khan, Akshay Kumar, Preity Zinta, Susmita Sen, Arjun Rampal, Maliaka Arora, Daler Mehdi, Deepa Mehta, Lisa Ray, Kal Penn, Nadia Ali, Junoon, Strings, Junaid Jamshed, Rahat Kazmi, Sarita Chaudhruy, and Yasmin Ismail, to name a few. It's not surprising that Bibi Magazine continues to reign as the leading South Asian-American fashion magazine.

If you want more information on fashion, we suggest that you check at our section on Fashion Magazines.

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