Fashion Show

What is a fashion show? It is an event organized by a fashion designer for showcasing his/her forthcoming clothing collection. In any usual fashion show, it is noticed that models walk the catwalk down the ramp all dressed up meticulously in the clothing created by the designer. A specific order in which the models should walk the ramp is created by the designer himself keeping in mind the statement which should reach across the audience. There is a specific way in which the outfit is worn by the models – that isn’t necessarily the way in which people should wear the creation in everyday life.

Fashion show is a happening event that showcases the clothing line of fashion designers on national and international level. Fashion show is celebrated by the fashion elite and in these shows models put on the designer dresses and catwalk the ramp. They are watched by millions seated in the auditorium of fashion show event as well as by others who remain glued to the television set.

Fashion shows bring out the best in men’s and women’s fashion. You get idea of beautiful dresses, shoes and bags. These shows are projectors of beautiful style and elegance. Pretty supermodels dressed in trendy designs are worth watching. Fashion shows benefit all associated with the glamorous world of fashion.

Some of the significant fashion shows are Milan Fashion Show, Victoria Secret Fashion Show, Chinese Fashion Show, Paris International Fashion Show and Poland Fashion Show. There are many such events spread across the continent. Some of the reputed names whose wardrobe collection is showcased in the international fashion shows are:

Dolce and Gabbana Gucci Chanel Prada Alexander McQueen Anna Sui Calvin Klein Diesel, Giorgio Armani Burberry Hugo Boss Chloe Missoni Miss Sixty Vivienne Westwood Donna Karan

Guess Tommy Hilfiger Valentino Yves Saint Laurent Christian Dior Celine Fendi Jil Sander Lacoste Marc Jacobs Ralph Lauren Roberto Cavalli Givenchy Viktor and Rolf Zac Posen

History of Fashion Shows

It was in the 1800s that ‘fashion parades’ occasionally took place in Paris couture salons. But the American retailers imbibed the concept of fashion shows in the early 1900s. In all possibility, the first American fashion show happened sometime in 1903 in the New York City store Ehrlich Brothers. Then by 1910, large department stores like Wanamaker's in New York City and Philadelphia started staging fashion shows. Couture gowns from Paris were featured in these sorts of fashion shows.

By the 1920s, retailers across United States organized fashion shows. They were usually theatrical – all presented with narratives and had a specific theme like Parisian, Chinese, or Russian. These fashion shows gained immense popularity all through the mid-century, easily attracting thousands of customers.

How to plan a Fashion show

You have to plan your fashion show. Prior to doing anything, decide what shall be the main aim of the show. What is the statement that you want to send across to the audience? Is this a fashion show where you are showcasing local designers or is it a charity show? List down your priorities and set the goals accordingly. This shall help you in the planning process.

You have to take the initiative of spreading the word. You have many options of doing so –

Put up fliers,
Give ads in the newspaper
Post ads on line asking for volunteers, models and clothing.

Without all these elements, a fashion show remains incomplete.

Booking the desired location in advance should be main on your agenda. If you have already decided on the number of people that might turn up, booking the location isn’t a problem. It can either be at your school's gymnasium or a catering hall.

You have to have regular meetings with the models who are walking down the ramp. That shall ensure that the show runs smoothly.

You also would have to advertise your show. See if your local newspaper can manage to run a story in the paper a few days just before the show.

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